Sunday, 19 February 2012

Management: Don't Forget The Real Work


A short however critical lesson!

"Real Work" is term coined by Abraham Zaleznik (Professor Harvard Business School) to describe management activities related to producing products and services, offering them to a market and making sure we satisfy our customers. 

He contends that many managers spend too much time focusing on organisational processes and politics (the "rituals of psycho-politics" - roughly defined as "the art and science of asserting and maintaining dominion over the thoughts and loyalties of individuals...") or the pursuit of social expectations in the workplace.

As Zaleznik suggests managers need to exert considerable effort doing the "real work of thinking about and acting on ideas relating to products, markets, and customers"

Functional and technical competence needs to be developed. This important issue and you should do considerable research on competence modelling as part of your early time in management and this issue will be covered more fully later when I upload "COMPETENCE". The real work of the manger according to Zaleznik should always include 'the thinking that informs and directs action'. 

The next article on management is:
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